Once again, I pulled an all-nighter to make the presentation. I wrote and developed 16 ads, of which EECU bought 14 of them along with a series of TV spots based on the same simple branding approach. As for the print, my goal was to own the newspapers and web by running a multitude of smaller space ads in their EECU corporate blue with a photoshop "paint daub" filter and ghosted-back EECU logo added to the background for visual interest instead of one or two large space ads.